7 Keys to Course Development that Will Make You a Stand-Out Instructor


Are you an instructor looking for ways to make your courses stand out from the rest? If so, then this blog post is for you! In this post, we will be discussing 7 key elements to course development that will help you become an exemplary instructor. From designing engaging learning activities to incorporating new technologies, these tips will have you well on your way to becoming a stand-out instructor. Read on to learn more!


1) Have a clear target audience

Having a clear target audience is essential when developing a course. Knowing who you are teaching and what they want to learn will make the entire course development process easier. It will also give you a better idea of the types of materials that need to be included, the type of instruction needed, and how best to engage your students.

To determine your target audience, consider their age, interests, and educational level. Ask yourself questions such as “What do they want to learn?” and “What kind of skills do they need to develop?” Once you have identified the audience, tailor your content accordingly. This may mean breaking down complex topics into more manageable pieces or providing additional resources for further exploration.

The best way to ensure that you have a clear target audience is to use market research. You can survey your potential students, ask for feedback from people who have already taken your courses, or use analytics to see which topics are most popular. By understanding the needs of your students, you can ensure that your course is tailored to meet their expectations and needs.

2) Develop an engaging course structure

Creating an engaging course structure can be a challenge. You want to ensure that your students understand the concepts and materials you are teaching, while also making sure that your content is stimulating and enjoyable. Here are seven keys to course development that will help you create a successful learning experience for your students:


1. Establish clear learning objectives: Make sure that your course has clear learning objectives and goals that are aligned with the course topics. This will give students direction on what to expect from the course.

2. Use interactive activities: Utilize activities such as games, polls, and other interactive elements to keep students engaged and to facilitate learning.

3. Offer real-world examples: Provide students with examples of how the concepts and materials being taught can be applied in real-world settings. This will help them better understand the material and its relevance to their lives.

3) Create original content

Creating original content is key to successful course development. When developing a course, it’s important to come up with fresh ideas and materials that will engage and challenge your students. Original content helps to differentiate you as an instructor and make you stand out from the competition.

There are many ways to create original content for your course. Start by researching your subject matter and exploring different approaches and perspectives. Consider the needs of your students and what they expect from the course. What are the main topics of interest? Are there any topics that you could develop further? 

You can also use a variety of sources to create unique content. Think about incorporating different media, such as videos, podcasts, or webinars, into your course materials. These are great for adding visual interest and engaging with students in different ways. You can also take advantage of online resources, such as blogs, forums, and discussion groups, to find interesting and up-to-date material that can be used in your course.

Finally, consider integrating interactive elements into your course materials. Quizzes and other forms of assessment can help to ensure that students are engaged with the material and are learning effectively. Group projects can also be beneficial, as they encourage collaboration and give students the opportunity to share their own knowledge and insights. 

By creating unique and engaging content for your course, you can ensure that your students get the most out of their learning experience. With a little creativity and effort, you can create an unforgettable course that will make you a stand-out instructor.

4) Keep your course updated

It is essential to keep your course up-to-date in order to stay relevant and engaging to your students. Outdated content can cause confusion and can be a deterrent for potential learners. There are several key elements you should consider when updating your course:

1. Keep an eye on the latest trends in your subject area. Technology and new research in your field will be constantly changing and evolving, so make sure your course is keeping up with these advances.

2. Incorporate feedback from current students and instructors to ensure that the content is accurate and engaging.

3. Make sure the content is organized logically and easy to follow.

4. Use multimedia to enhance the learning experience – videos, podcasts, slideshows, etc. can be great tools for keeping learners engaged.

5. Provide interactive activities such as quizzes, polls, or discussions to help students understand concepts better.

5) Offer value for money

Creating a course that offers value for money is key to course development. As an instructor, it’s important to ensure that the course provides enough value for students to feel like they are getting their money’s worth. This can be done by providing quality content that covers the topics you promised and making sure the course is well organized and easy to follow.


Including resources such as worksheets, study materials, audio/video clips, and additional readings will also help make your course more valuable to students. Additionally, including activities and assignments that are directly related to the subject matter of the course will help students apply what they’ve learned in a practical way.

Finally, offering a reasonable price for your course will ensure that students get good value for their money. While it’s understandable that instructors need to make a profit on their courses, it’s important to remember that students have many choices when it comes to online education, so it’s important to offer a competitive price. 

By following these steps and offering value for money, you’ll be sure to develop a successful course that will help your students reach their educational goals.